Concrete 2 - Development

I designed my concrete poster in Adobe Illustrator. using design elements commonly found in car parks such as arrows and numbers, I used them to help guide the eye across the poster. I also kept in mind the 'CNCRT' prints I made as the structural relief feature carries over to the 3D nature of my concrete poster.

A current project

I am currently working on a project about concrete, I have been exploring various aspects of the material such as its prominent use in architecture and the brutalist movement, how it is used by people e.g. frequently being used as a canvas for graffiti artists, and how I can replicate its look and feel into things like typefaces.

One of my biggest inspirations for this project has been the graphic designer Armin Hofmann, I really liked some of his 3D work where he used concrete and type, his style is quite bold and structural which I feel goes hand in hand with concrete and so when designing graphics I used similar visual sensibilities.

Most recently, I have made a concrete poster by using grey plaster and moulds I laser-cut out of MDF from a poster I had designed. I took inspiration from car parks, the prominent use of concrete as well as the use of graphical elements like arrows and numbers to communicate effectively, all tied in to how I wanted to approach my concrete poster. Because of the fragility of the plaster, I had to separate the poster into four quadrants. I used numbering and arrows to guide the eye across the poster and to look at the quadrants as if they were one.